Webinars, defined here as online chat conferences, are similar to teleconferences with a few distinguishing features that might appeal to you.

1.    Much easier for all conferences attendees to participate.

2.    Instant webinar chat transcripts for archiving and distribution.

3.    Cheaper than teleconferences.

4.    No long distance fees, easier to attend.

5.    Important urls and product titles will be onscreen.

Obviously, there are also limitations to webinars. High attendance will require you to set up some form of moderated chat, where the attendees can view the chat between conference speakers, but not interrupt it.

You should also take into consideration the inherent limitations of text-based communication. It’s more difficult to convey complex information quickly, and it’s more difficult to convey excitement.

Best uses of Webinars:

·    Simple Q&A conferences
·    Short sales presentations
·    Interaction with subscribers

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Thanks Greg

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See also: teleconferences.

Software is one seriously hot commodity. It’s even hotter than ebooks at this point in time so giving away a free software program or tool would really benefit you.

In fact you can compile three different versions of the same software program and earn money plus generate loads of traffic.

You could create a free demo version of the software, a full version of the software that would have a yearly license renewal attached to it for it to continue working, and a supreme version that would continue running without having to purchase the yearly license for the eternity of the product.

But we still have the task of first creating the software to deal with before we can do anything else…

So what’s the solution? Make it yourself or hire a software developer from outsourcing sites like elance.com.

Building your own software isn’t an easy process, but it can pay off for you big time and be one of your strongest advertising tools.

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And don’t forget to click the link in your email to gain access to a my free paid membership resource available for nothing more then your sign in information and start learning the smart way to sharpen your business skills.

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Have you ever wondered why some sites are successful online, and why some sites fold up after only a few days of being out in the open?

Have you ever wondered how the successful sites manage to get so much traffic despite the crowded Internet marketplace, and despite the fact that there are so many sites that are almost exactly like these successful sites?

And have you ever wondered why some people decided that they should stop running their websites and instead find other day jobs?

Traffic is the new currency of the online arena, and it is an important aspect of Internet marketing simply because full and in depth analysis of it will spell either the success or failure of a site. In general, web developers and website designers of successful websites know exactly what their traffic is all about: they are able to differentiate between useful and useless traffic information, and they are able to use their traffic statistics in order to make their sites better. On the other hand, the web developers and website designers or less-than-successful, or even mediocre websites do not pay attention to the details of traffic and will instead tend to rest on their laurels simply because it seems as though they have a lot of visitors and hits. The long story can be summed up in these few words: not all traffic is equal.

Having a thousand hits only means that a thousand of your files were accessed by remote servers when people were viewing your website. If you have a lot of pictures on your website, or software that can be downloaded, each of the pictures, software, or anything that is not a text element on a web page will be counted as a hit.

A hit is therefore not an accurate measure of web traffic, and should therefore not be used when analyzing the success of a website. Instead, try relying on three major kinds of web traffic:

1. unique visitors,
2. referrals, and
3. search strings.

Unique visitors are the people who come to your website, and this number is the most accurate when you consider how many people arrive and look at what you have to offer. However, be wary: search engine robots and spiders are also considered visitors, so if you see visits made by bots or spiders, they cannot be counted in favor of traffic for you.

A list of referrals in your web traffic statistics will simply tell you how people get to your site. This list may contain information on blogs that are linked to you, or sites that might have links to you and may have served as the jumping-off point for people to get to you.

On the other hand, a list of search strings will contain a list of search engine queries that led people to your site: this can help you understand what keywords are being picked up in your site. If you know what these keywords are, then you can maximize on other keywords that might be of interest to your target market.

These are only a few aspects of web traffic that you might want to think about.

Remember, not all traffic is good, and never rest until you have completely analyzed your web traffic.

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 MyViralSurfer is a one stop, all-in-one solution that caters to most of the things we as   marketers need every day. It offers everything you will need whether you are a newbie or a seasoned veteran. To be clear List Building is exactly what you need and MyViralSurfer helps you build your own personal mailing list at break-neck speed.

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And don’t forget to click the link in your email to gain access to a my free paid membership resource available for nothing more then your sign in information and start learning the smart way to sharpen your business skills.

And I welcome your feedback so let me know how it works for you. Try It You Will Like it!!! Go get your myviralsurfer now!

Viral marketing is incentive based referral marketing. It’s also word-out-mouth marketing. Jokes, videos and links that get passed around via email are all examples of the viral effect in action.

In order to unleash a viral traffic effect, you need to motivate people with an incentive and you need to supply a “tool” which keeps the viral chain in motion.

Common viral tools for online businesses include things like:

·    e-books and reports

·    free software

·    reprint articles

·    multi-tier affiliate programs

·    “Tell a Friend” scripts

·    Contests or special offers hot enough to spread across multiple sites and multiple e-zines.

Now let’s look at some of the potential incentives you can offer:

·    Outstanding free content

·    Useful tools (scripts, software, etc)

·    Product discounts

·    Potential reward in the form of cash or product

·    Free training or consultation

·    Re-branding

Here’s an example of a basic viral marketing campaign straight from the book of Internet Marketing 101:

1.    Create a free report that offers sought after information about a product you sell.

2.    Offer it to your subscribers and to other list or web site owners for free.

3.    Allow everyone who downloads the report to “re-brand” it with their own affiliate link.

Now you’ve got two incentives in place: quality content and commission potential through re-branding.  

You could go a step further with this if you wanted to, and set up a contest where the affiliate with the most referrals for a month earns either an increase in commission percentage or a free product.

Launching a viral tool is not very difficult. You just need to get the word out about it and submit it to as many outlets as possible.

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Thanks Greg

All of us have a limited amount of time to write, we are are all constantly searching for ways to write, connect and save time.

Well I have found that PLR products really are a time saver.

The value in concept is tremendous. However finding relevant and value add private label rights articles is not the easiest thing to do.

Well I am here to say I came across one place I highly recommend. Its called Easy PLR and they offer very relevant and very well written private label rights articles.As EasyPLR likes to say "Your Search is Over, You’ve Found The Industry’s Best Source of Private Label Rights Articles"  And I have to say is " I highly agree".

The benefits of PLR are many as I mentioned here in my previous post “Using Private Label Rights Products” and I can tell you they have been received very well by my audience.

The other benefit of EasyPLR is that they limit the volume of articles they release so you are assured of quality no matter the subject you select. I recommend you head on over to EasyPLR and lean more now.

If you’ve ever seen a movie preview, then you already know what Buzz Generation marketing is.

This tactic uses anticipation build up to generate massive interest in your web site before it is “officially” available to the general public. The trick with this tactic is to tell everyone you can about your site. But you need to do it in such a way that it creates an aura of mystery thereby generating a huge curiosity to know more.

Speaking of movies, how about The Blair Witch Project for example? That was a low budget student film made by three college kids. This would have been something that was placed directly onto the back burner and virtually unknown by anyone outside their classmates. But, they did something ingenious.

Before their movie was scheduled to be shown, they dropped out of site for about a year. This created a serious buzz about their whereabouts. Were they alive? Were their lives taken by the Blair Witch? What happened to them? No one really knew for sure. And thus began the gigantic buzz.

All sorts of “official” and “unofficial” message boards and forums started cropping up. People from all over the country wanted to know what had happened to them. And most importantly, was the film an account of actual events? Could it have possibly been true? And, was there such a person as the Blair Witch?

Well, even though most folks should have known that showing a film containing an actual death in it was against the law, they still wondered, were the three college kids dead? I mean, no one had heard from them in almost a year. And the film was liken to a “home movie”. It looked pretty real.

It made the movie studio who purchased it from the college students a ton of money. And of course, after the “official” public release, the three students came out of hiding so the world would now know that it was all just a movie.

But boy, did all this publicity make people flock to go see it! It was a stroke of marketing genius to say the very least. And, before people knew it was just another horror movie, it scared the crap out of them not knowing.

It played on their fears of the unknown. And it raked in the cash by generating serious curiosity through the mysterious disappearance of the three college kids and the circumstances surrounding it.

Buzz Marketing kicks your promotional efforts into high gear when done properly. Just like the Blair Witch kids. But, lets look at a few examples from internet marketers.

Someone who is extremely experienced in this type of marketing is a man by the name of Mike Filsaime. He actually introduced most of the marketing world to this concept through a product called “Butterfly Marketing”.

But Mike had been using Buzz Marketing long before this. Mike has created plenty of marketing products and they have all done well and made him plenty of cash. He’s not the only marketer that uses this tactic though. Plenty of other marketers use the Buzz tactic. The reason is simple. It works.

To successfully create a “buzz” about your site, you have to actually start talking about it to other people interested in the subject matter that’s found on your site. Get them excited about the concept. Build anticipation. And they’ll show up when you finally “open up shop”. Some marketers will even talk about their own site as if it doesn’t belong to them and they just happened to mistakenly stumble across this fantastic site that will help with X-Y-Z.

There are a couple of different ways you can use the Buzz Generation Marketing tactic to your advantage.

The first is through your email list. Send out a group of emails, one at a time, and spaced out just enough to start generating curiosity. At first, just start with “running your site idea” by your subscribers. Such as:

Or something similar. Remember, you are trying to create curiosity through being mysterious about the details you offer. Don’t overdo it. Just give them a crumb trail to put them on the path you want them to be on.

Then each email thereafter should build upon that first one like a stack of Lego blocks until your official site launch.

By the time you “officially” launch your web site, you should have plenty of your subscribers, and maybe those people they tell about it too, flocking to your site just to see what it’s all about.

One of the greatest and most ingenius uses of this “buzz” tactic must be one that was done masterfully by Dr. Joe Vitale and his What Is The Secret? promotion. It is simply amazing. If you have not seen this, or do not know why Dr. Vitale is, you must go and see this shining example.

Dr. Vitale never really tells you what the secret is. But he most definitely generates undeniable curiosity in whoever visits his video portion of the site.

By using a visually stimulating video, and I’ll explain how you can do this a bit later on, coupled with never really ‘revealing’ what the secret is, Dr. Vitale has effectively piqued every single visitors curiosity to learn more and find out what the ’secret’ is.

He has made it darn near impossible for you not to want to know what his ’secret’ is. And guess how you find out? You pay him! Then, and only then, can you find out what this life changing secret is. Again, I say to you, masterfully done.

But, how did he get people flocking to see his video in the first place?

Through his mailing lists of course. He recruited his own subscribers to spread the word - and did they ever. I mean honestly, after watching his free video, who wouldn’t want to? Plus his subscribers should know better than anyone else why Dr. Vitale is so amazing, right? They trust him. Therefore it stands to reason that these people would be his best ‘word of mouth’ advertising.

Here are a few samples of what Joe sent off to his subscribers to give you a better idea of how he generated such a ‘buzz’:

Joe is doing just what I am telling you to do. He is generating interest in the movie by creating an undeniable curiosity through being mysterious and limited in how much information he provides to his subscribers.

And he continues to build this piqued curiosity by offering a few more tidbits of information with every successive email he sends out.

But Joe isn’t the only person who can do this. YOU can also do it.

Another way, if you don’t have an email list, is to use online forums. They’re absolutely phenomenal for creating a “buzz” about anything really.

You just have to know how to do it. Similar to the example given above for your email list, be sketchy about the details. Or you can even use this little humdinger of a trick…

”DO NOT View This Site, PLEASE” as a forum topic title. And of course there is the ever popular “THIS IS TOP SECRET - View At Your Own Risk!”

A lot of times, when you tell people not to do something, or that it could be potentially dangerous for one odd reason or another, they’ll do it anyway just because you told/warned them not to. Again, this is human nature. But you’ve also piqued their curiosity by telling them not to look at the web site. So, those are pretty much the steps to using the Buzz Marketing tactic.

Another super way to use the Buzz Marketing tactic is through using “private invitations”.

I’ve seen this used a lot online. This also works to create a positive response by making people feel they are in a specially designated group. Or a select few that have received an exclusive invitation to go to your private site.

And then once they arrive there, as a reward for signing up for whatever offer to become a member can then acquire permission to tell their friends.

So to successfully use the Buzz Marketing tactic you need to do three things:

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Thanks Greg
www.TechOSS.com

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Expired Domain Traffic

This used to be a somewhat secret method for pulling in good amounts of traffic on the cheap. It can still be effective today, but there’re more “gotchas” to take into consideration before you buy that expired domain name. I’ll explain why this is so a little further on.

First let’s talk about the method itself…

Webmasters allow their domains to expire for a variety of different reasons – what’s important for you is just how much work that webmaster already did to get his site ranked in the search engines, build up incoming links, etc.

What happens is this:

Someone starts a site and begins getting traffic based on the keywords they’ve ranked on, the incoming link relationships they’ve built, any articles they’ve written with their domain in the byline, etc.

But if the domain is allowed to expire – and no one else snatches it up – there’s going to be a window of time where the site is still receiving traffic from those old links and listings.

The traffic that arrives via outdated links will click away unless someone takes over that domain and puts something there worthy of looking at.

But, if you take over that domain, that traffic is yours to direct as you wish.

I should mention now that this isn’t quite as easy to do as it used to be. A company based out of China called Ultsearch capitalized in a huge way on expired domain traffic by buying up literally thousands upon thousands of expired names, and replacing the home page with sponsor links that earned them a profit on every click (to the tune of about 80 million USD).

My point in bringing this up is twofold:

a) You need to be fast on the draw in order to snatch up really good expired domains, and…

b) You need to put some quality content on the site, rather than just redirecting or slapping up some irrelevant links.

You want to capitalize on the existing targeted traffic rather than send them clicking away again.

If you do intend to use this method for redirecting pages (to an affiliate program, for example), just make sure what you’re redirecting to is relevant and targeted.

Making the Most of Expired Domains:

If you manage to grab a domain with decent ranking in one of the search engines, particularly Google, you might want to see if there is a cached version of the page available.

You’ll be able to take that page and analyze it to determine some of the ranking factors and possibly expand or build on them in order to maintain or even boost your search engine ranking.

Mostly, you need to work as quickly as possible, and understand that the domain might lose some of its value as the search engines and other webmasters discover a brand new site has taken its place.

The ideal tactic here, in my experience, is to use the domain to feed traffic into your opt-in list, and then redirect those new subscribers to your primary site once you’ve captured their address.

No matter what you decide to put on one of these domains, it’s crucial that you have lead capture in place; otherwise, you won’t be making the most of your new traffic.

Finding and Buying Expired Domains:

There’s a time consuming way to do this, and there’s any easier way to do this. The time consuming method involves searching through search engine listings and clicking on links to see if you get any ‘page not found’ errors.

When you see this error, it might mean the domain is expired – or it might not. The site could just be down temporarily due to technical difficulties. What you have to do once you find one of these pages is run an additional search through a domain registrar to see if the domain is available.

As you can imagine, this is tedious and not the most efficient way to go about things.

Luckily, there are software programs out there to do this work for you, as well as live auction sites where webmasters put their expiring domains up for sale.

Did you know you can also backorder domains? 

When you backorder a domain, you’re putting your hat into the ring for a domain that has a pending expiration date. There’s a window of time where, unless the webmaster renews quickly or has his domain ‘locked’, the domain will be released by Verisign and available for you to snatch up.

This can be hit or miss, but when it works, you can come away with some real gems.

TechOSS Domain Monitoring Service.com is the ultimate domain monitoring service that will show you how to make the most of Expired Domains. Click http://webhosting.techoss.com/ to get started.

Gregory Burrus
www.TechOSS.com

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